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Sustainability isn’t just a matter of laws or regulations: it begins with the daily choices each of us makes. Every action, even the simplest one, can have a real impact. Is it really worth taking the train instead of the car? Lowering your home heating by two degrees? Choosing a plant-based burger instead of meat? Or opting for a fashion accessory made from regenerated materials?
The answer is yes, and it’s scientifically proven thanks to the LCA – Life Cycle Assessment methodology.
Changing the Rules, Changing Behaviors
The ecological transition stands on two pillars: clear policies and conscious behaviors. European and national institutions are shaping the regulatory framework for a more sustainable future, but it’s through our daily decisions that this transformation becomes real.
This is not about sacrifice, but about informed choices that—multiplied by millions of people—produce a measurable effect on the environment. Today we can quantify this impact thanks to an international method: LCA.
What LCA Is and Why It Matters
Life Cycle Assessment (LCA) is a standardized methodology (ISO 14040) that measures the environmental impact of a product or service throughout its entire life cycle:
- raw material extraction
- production and transport
- use
- end of life, disposal, or recycling
The result is expressed in kilograms of CO₂ equivalent (CO₂eq), allowing scientifically reliable comparisons between different alternatives.
LCA evaluations rely on official databases such as:
- ISPRA – Italian Institute for Environmental Protection and Research
- EEA – European Environment Agency
- World Food LCA Database
These sources ensure the robustness of the data used in assessments.
How Much Do You Really Save? Concrete Examples of Carbon Impact
1. Rome–Milan Trip: Train vs Car
Saving: –79% emissions
Gasoline car → 67.4 kg CO₂
Train → 24.2 kg CO₂
A difference of more than 43 kg CO₂, equal to the emissions of 300 km by car.
The train emits about 14 g CO₂eq/passenger-km, compared to 104 g for a gasoline car.
2. Plant-Based vs Beef Burger
Saving: –67% emissions
75 g beef burger → 2.6 kg CO₂eq
Plant-based burger → 0.9 kg CO₂eq
Eating one beef burger a day for a year generates 2,820 kg CO₂eq—equivalent to driving 11,000 km.
The food sector produces 28% of global emissions, and beef is among the most impactful foods.
3. Home Temperature: –2°C in Winter
Saving: –12% emissions
Every degree less in home heating → –6% energy consumption.
From 21°C to 19°C = around 130–150 kg CO₂ saved per year in an average apartment.
ENEA recommends 19°C to balance comfort and emissions.
4. Bag in Recycled PET vs Virgin PET
Saving: –63% emissions
Producing 1 kg recycled PET → 1.123 kg CO₂eq
Producing 1 kg virgin PET → 3.035 kg CO₂eq
A medium bag (500 g, about 16 recycled bottles) saves roughly 1 kg of CO₂eq.
Using recycled PET also reduces fossil resource use by up to 40%.
Regenesi: Beauty and Sustainability Without Compromise
At Regenesi, we believe sustainability shouldn’t be a sacrifice but a natural choice of style, responsibility, and pleasure. We create products that combine design, quality, and regenerated materials, so your aesthetic choice also becomes a positive action for the planet.
Re-Flag: When a Flag Becomes an Accessory
The Re-Flag line is entirely made from recycled PET sourced from post-consumer bottles. Each accessory is a statement of sustainable creativity: colorful, contemporary, rich in history.
Choosing Re-Flag means contributing to the same –63% CO₂eq savings compared to virgin PET.
Every Little Bit Counts
Individual impact may seem small, but together it becomes extraordinary.
10,000 people choosing the train → –430 tons CO₂
10,000 people replacing one meat meal per week → –1,350 tons CO₂/year
Sustainability is a collective construction: one action at a time, one bag at a time, one trip at a time. And today, thanks to LCA, we know exactly how much it matters.
Want to discover the Re-Flag collection? Click here.